New proof that "Clients get the advertising they deserve"

By Rupert Brendon - Managing Partner, Aprais Canada

This links to our Canadian partner Rupert Brendon's punchy piece in February 2012 issue of Strategy Magazine. In it he describes perfectly the current state of play in agency performance management and the role we can play in improving it. Please take five minutes to ingest and digest, we'd be delighted to expand further on what we can do to improve the way you and your agency partners perform.