What we know

Building and maintaining a high performing partnership is not easy.
The risks of mismanagement are high.

But get it right and you can realise great improvements in productivity
up to 37% for creative agencies and up to 21% for media planning agencies.

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Reports

Team performance improvements vary by category when it comes to...

Financial Empathy Delivers Better Results

An equal partnership delivers more value than a ‘master-servant’ client-agency...

Could AI Be Used To Improve Client-Agency Relationships?

Videos

Marketers rewarded for being financially considerate

‘Win-win’ works best

Equal partnerships deliver more value

Master-servant client-agency relationships fail

Do Better Agency Relationships Deliver Better Work?

Effie Awards Reveal The Proof

Better Collaboration Delivers Better Results

+69% better integrated solutions

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Papers

We continuously improve relationships by bringing professional teams together
in a transparent and pragmatic way.

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- Industry benchmarks compared with all industries
- Industry perception gaps (between clients and agencies) compared with all industries

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What we know

Building and maintaining a high performing partnership is not easy. The risks of mismanagement are high.

Videos

Papers

Register to Download

Building and maintaining a high performing partnership is not easy.
The risks of mismanagement are high.